Verified coverage is no longer carrying provider referrals through to an appointment.
Fast access for referred patients is pulling against a provider workflow that cannot absorb more manual follow-up.
Who you’d be doing this for
“I sent three people over this week, and two are still asking me what happened after coverage cleared.”
Rotich Twahirwa · Independent Therapist
She refers patients who need insurance-covered outpatient care and expects the referral path to convert into a booked visit.
What is at stake
Seven-day booking has fallen to 61% for the affected provider-sourced cohort. You must weigh faster patient follow-through against adding friction to the provider workflow.
Why it isn’t already fixed
Every obvious fix costs something else. That’s the part you’d have to decide.
- patient follow-through vs clinician workload
- fast intervention vs durable workflow insight
- provider trust vs support volume
- cohort precision vs decision speed
Why Headway
Provider-sourced patients make up most new patients entering the network, so stalled referrals weaken both access and provider trust.
Written with these in mind
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Running it puts you in the room: the full situation and its constraints, stakeholders who push back in their own words, and the decisions that are yours to make. What you produce becomes a Day One Plan — work you can show someone instead of describing.